After the state agent of the ILC stopped in today. I was wondering if anybody has had issues with beer pricing in the state. I was aware that "happy hour" was illegal in illinois, however I was told today that our mug club, offering discounted prices to members, is illegal. Even giving a discount to ABA members is illegal. Are we just getting picked on because we are new because I know of a handfull of breweries offering mug clubs and definitely offering discounts to the ABA members. Just venting a bit but wtf! All people must pay the same price for beers all the time. The only thing I can do is run monthly specials on certain styles of beer. Any ideas on another good way to market the beers to create sales in these slow months when tourism fades away.
Thanks,
Sean
Thanks,
Sean
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