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Stone Brewing Co. - Public Relations Specialist needed

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  • Stone Brewing Co. - Public Relations Specialist needed

    PUBLIC RELATIONS SPECIALIST
    We are looking for a savvy Public Relations Specialist to determine the optimal tactics to communicate Stone Brewing Co.'s activities and philosophies through traditional media channels. You will be Stone Brewing Co.'s subject matter expert on beer industry trends and activity and will share relevant talking points with internal and external partners. Your mission (should you choose to accept) is to develop public relations programs designed to drive increased consumer awareness and a positive public image for Stone Brewing Co.

    You will focus on communication with broad reaching non-endemic media channel contacts, keeping the public, media, and Team Stone informed by performing the following duties: Leverage existing and develop new media relationships to focus PR efforts on securing media coverage in high circulation non-endemic publications, websites and TV programming. Develop and maintain database of media contacts and recommend or select contacts to inform for specific press opportunities. Compose content for press releases/pitches and participate in the development and execution of strategic PR plans and tactics. Work with Stone communications staff to build and manage calendar of press-worthy Stone Brewing events and activities, and formulate specific communications strategies and tactical plans in collaboration with media team and management. Accept media inquiries and relay through the appropriate communication channels as well as keep track of all media appearances and coverage.

    To be considered for this position you must have excellent written and verbal communication skills and be familiar with the press release and proofing processes. Must be able to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Must be able to write reports, press releases, business correspondence, and procedure manuals and effectively present information and respond to questions from groups of managers, clients, customers, and the general public. We need someone who has the aptitude and enthusiasm to learn the company philosophy, history and facts are critical. This person must have a four year college or university program certificate in communications, journalism or marketing with at least 3 years of professional public relations experience; or equivalent combination of education and experience. Knowledge of media relationships and online/traditional research methods (or the aptitude to learn) is necessary.

    Stone Brewing Co. is an Equal Opportunity Employer and committed to workforce diversity. M/F/D/V are encouraged to apply. PLEASE INDICATE THE POSITION YOU ARE APPLYING FOR IN THE SUBJECT LINE.

    Pre-employment drug screening, physical, and background check are required.
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