Looking for a reality check on this start-up scenario. We will be a 10bbl brewery with a pizza and salads only kitchen and taproom. We will offer 12 varieties of beer and limit our strictly limited food offering of artisan pizza and salads. Our location will be a 6000 sq ft warehouse style bldg with 70 parking spaces and a population within 5 miles of 77,000 medium to upper income demographics. 15 mile radius population is 720,000 people.
We will be open 7 days per week, average of 8 hours per day.
The closest brewery is 5 miles away. We are planning on having about 2500 sq ft of taproom seating (125 seats) plus another 50 seats on an outdoor patio area.
We plan on producing 600-1000 barrels in first year, selling vast majority through taproom at $6 per pints and growlers....very limited, if any self-distribution of kegs.
My forecasts have monthly sales at $70,000 initially and growing to $100,000 per month or more. (Beer + Pizza) I'm assuming sales to be 50% beer, 50% pizza. Our goal is to create a $1.2M - $1.5M revenue business with 30% Net Profit Margins. We think it would be manageable and a nice return on capital invested...and simple.
Does this scenario see, reasonable? Critiques welcome. Total investment is expected to be $525,000 (not including the building construction and land).
Thanks,
Dan
Little Miami Brewing
Cincinnati, OH
We will be open 7 days per week, average of 8 hours per day.
The closest brewery is 5 miles away. We are planning on having about 2500 sq ft of taproom seating (125 seats) plus another 50 seats on an outdoor patio area.
We plan on producing 600-1000 barrels in first year, selling vast majority through taproom at $6 per pints and growlers....very limited, if any self-distribution of kegs.
My forecasts have monthly sales at $70,000 initially and growing to $100,000 per month or more. (Beer + Pizza) I'm assuming sales to be 50% beer, 50% pizza. Our goal is to create a $1.2M - $1.5M revenue business with 30% Net Profit Margins. We think it would be manageable and a nice return on capital invested...and simple.
Does this scenario see, reasonable? Critiques welcome. Total investment is expected to be $525,000 (not including the building construction and land).
Thanks,
Dan
Little Miami Brewing
Cincinnati, OH
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