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Eastern Virginia Sales Representative - Hardywood Park Craft Brewery

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  • Eastern Virginia Sales Representative - Hardywood Park Craft Brewery

    Position: Sales Representative
    Territory: Hampton Roads and Eastern Virginia
    Application Deadline: 11:59PM Sunday, July 23, 2017

    Introduction

    Hardywood’s mission is to brew with purpose. This charge comes alive in our thoughtfully innovative recipes, our commitment to using local ingredients and our obsession over quality. Our beers range in style from traditional to experimental, but there’s a story behind each one. Hardywood is deeply dedicated to minimizing our environmental impact. All of our power is sourced from renewable energy, and we use recycled packaging and sustainable materials whenever possible.

    Founded in Richmond, Virginia, by lifelong friends, Hardywood Park Craft Brewery has been soulfully brewing beer since 2011. Today, Hardywood operates a brewery and taproom in Richmond as well as a pilot brewery and taproom in Charlottesville. In early 2018, Hardywood will open a new brewing facility and beer campus in Goochland, Virginia. Hardywood beers have earned international acclaim with medals at the World Beer Cup and Great American Beer Festival as well as a rare 100 rating by BeerAdvocate Magazine.

    Hardywood beers are currently distributed throughout Virginia, Washington, D.C. and eastern Pennsylvania. Hardywood is very excited to be increasing its focus in eastern Virginia, and to be hiring a Sales Representative to maximize success in this market.

    Job Description
    Our Sales Representative shall be responsible for promoting and maintaining awareness in our brands, as well as the promotion and sales of our beer in on- and off-premise accounts within an assigned territory. This person will work closely with our wholesalers in eastern Virginia, as well as the rest of the Hardywood team, to grow sales volume, manage existing accounts, open new accounts, set up and execute events and promotions. The person in this position will report directly to Hardywood’s Virginia Market Manager.

    The ideal candidate for this position is someone with a genuine passion for craft beer and excellent customer service skills, while being independently driven, outgoing, competitive, organized, hardworking, goals oriented and persistent. We are seeking applicants with experience in sales, account management, a strong working knowledge of the brewing process and a sound understanding of craft beer culture.

    Job Responsibilities include but are not limited to:
    Visit all assigned accounts and meet all scheduled appointments
    Maintain a regular schedule of appointments with accounts in assigned area
    Proactively pursue new accounts
    Develop and maintain effective customer relationships
    Become thoroughly acquainted with every key decision maker
    Maintain expert knowledge of beer, the brewing process, beer history and current industry trends
    Maintain familiarity with Virginia ABC laws and practices for assigned territory
    Execute monthly goals as related to business activities
    Increase market share and same store sales of our beers
    Conduct beer tasting and account staff education with key accounts
    Coordinate ride-withs and crew drives, participate in out of market ride-withs and crew drives
    Organize, plan and staff promotions and events in accounts on a regular basis
    Oversee special events in assigned territory. This includes seeking participation in appropriate special events, registration, logistical coordination between the wholesaler and the event staff and attendance and representation on behalf of the brewery.
    Merchandise and execute effective floor displays in order to increase sales volume
    Always display the standard of excellence of the brewery in all interactions with the public
    Other duties as assigned

    Job Requirements
    To be eligible for this position you must meet the requirements below:
    A minimum of one year in sales or related industry experience is required, wholesale or supplier experience is preferred
    Bachelor’s degree preferred or equivalent work experience
    Must live in, or have prior experience in the market area for which candidate is responsible
    Clean driving record, valid driver’s license and vehicle insurance is required
    Desire to obtain Cicerone™ Certified Beer Server within 60 days, with interest in studying for and passing Cicerone™ Certification Exam within 6-8 month period
    Ability to multi-task and work in an organized fashion
    Ability to work both independently and within a team to accomplish goals
    Ability to work evenings, weekends and holidays as needed
    Must be familiar with the brewing, distribution and retail side of the beer industry
    Excellent oral and written communication skills
    Proficiency with number-based metrics to quantify success and opportunities within your market.
    Must be competent in basic computer applications
    Must be willing and able to assist with out-of-market promotions and festivals as needed
    Ability to lift and move 35 lb. cases of beer frequently, and move and place 165 lb. kegs as needed

    This full time position will offer competitive compensation with bonus potential, and benefits will include health, vision and dental insurance, paid vacation, holidays, a company vehicle and cell phone reimbursement.

    Please send a cover letter, resume and salary requirements to office@hardywood.com with the subject heading “Sales Representative - Hampton Roads” and let us know what makes you the best candidate for the job.

    For further information about our company and our portfolio of beers please visit www.hardywood.com. Hardywood Park Craft Brewery is proud to be an Equal Opportunity Employer.
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