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Position: Sales Representative
Territory: Northern Virginia & D.C.
Job Classification: Full-Time, Year-Round
Reports to: Regional Sales Manager
Pay Rate: Salary, based on experience
Benefits: Health Insurance, including Medical, Dental, and Vision, Paid Vacation – Eligible after the 1st of the month following 60 days of employment; Participation in 401k w/ Company Match – Eligible after 1 full year of employment
Troegs Brewing Company is a family-owned company with a perpetual curiosity for making great beer. We look for co-workers who share out uncompromising vision. We value highly-skilled people who can get along with others and maintain a positive working environment.
Job Description:
High-energy, detail-oriented person needed for fast-paced, but rewarding position. Must have pleasant personality, be self-motivated, goal-oriented, and the ability to communicate well with people. Beer industry knowledge and 1-2 years beverage industry sales experience is required. The ideal candidate would live in the NOVA/D.C. area and have good, working knowledge of the corresponding beer scene(s).
Daily Duties and Responsibilities:
• Visit and maintain contact with retailers, restaurants, bars by making a minimum of 10 sales calls per day.
• Be thoroughly acquainted with every key decision maker or decision influencer in accounts.
• Perform 8 samplings/promos/staff trainings/beer festivals/all related events, monthly.
• Build displays in accounts with proper brewery signage and pricing.
• Search for new draft placements while merchandising accounts.
• Communicate daily w/ RSM or ASM regarding orders, trends, seasonal considerations and all other sales related issues.
• Input market activity in LilyPad and share weekly market activity recap reports with wholesaler.
• Build & maintain relationships by communicating regularly with territory wholesaler sales managers & conducting regular wholesaler representatives work-withs.
• Fulfill needs of wholesalers as required (i.e., POS, tap handles, sell sheets, etc….).
• Monitor wholesaler’s inventory and depletions.
• Analyze sales data/ performance on a monthly basis. Be ready to report at monthly sales meeting.
• Complete company administration requirements on time and regularly, including expense reports, weekly/month recaps, monthly calendar, budget management, and daily e-mail responses.
• Conduct quarterly sales meetings/ presentations with our wholesaler’s sales staff.
• Must maintain a functional vehicle and have a driver’s license with NO DUI’S.
Wholesaler/ Market Knowledge:
• Knowledge of key people at wholesaler(s) such as owner, President/ GM, sales manager, supervisors, all sales people, merchandising manager, events coordinator, operations manager, draft manager and receptionist.
• Develop understanding for how the following gets done: POS orders, pulling and invoicing of samples, scheduling ride-withs, scheduling merchandiser account visits for specialty POS and beer displays, basic policies for handling wholesaler bill backs, receiving monthly sales reports, scheduling time at monthly/quarterly sales meetings and wholesaler compensation.
• Knowledge of pricing of all Troegs pack types plus general pricing of top 5 craft and import beer competitors in the market.
• Develop market profile and target lists.
Knowledge Needed:
Territory: Northern Virginia & D.C.
Job Classification: Full-Time, Year-Round
Reports to: Regional Sales Manager
Pay Rate: Salary, based on experience
Benefits: Health Insurance, including Medical, Dental, and Vision, Paid Vacation – Eligible after the 1st of the month following 60 days of employment; Participation in 401k w/ Company Match – Eligible after 1 full year of employment
Troegs Brewing Company is a family-owned company with a perpetual curiosity for making great beer. We look for co-workers who share out uncompromising vision. We value highly-skilled people who can get along with others and maintain a positive working environment.
Job Description:
High-energy, detail-oriented person needed for fast-paced, but rewarding position. Must have pleasant personality, be self-motivated, goal-oriented, and the ability to communicate well with people. Beer industry knowledge and 1-2 years beverage industry sales experience is required. The ideal candidate would live in the NOVA/D.C. area and have good, working knowledge of the corresponding beer scene(s).
Daily Duties and Responsibilities:
• Visit and maintain contact with retailers, restaurants, bars by making a minimum of 10 sales calls per day.
• Be thoroughly acquainted with every key decision maker or decision influencer in accounts.
• Perform 8 samplings/promos/staff trainings/beer festivals/all related events, monthly.
• Build displays in accounts with proper brewery signage and pricing.
• Search for new draft placements while merchandising accounts.
• Communicate daily w/ RSM or ASM regarding orders, trends, seasonal considerations and all other sales related issues.
• Input market activity in LilyPad and share weekly market activity recap reports with wholesaler.
• Build & maintain relationships by communicating regularly with territory wholesaler sales managers & conducting regular wholesaler representatives work-withs.
• Fulfill needs of wholesalers as required (i.e., POS, tap handles, sell sheets, etc….).
• Monitor wholesaler’s inventory and depletions.
• Analyze sales data/ performance on a monthly basis. Be ready to report at monthly sales meeting.
• Complete company administration requirements on time and regularly, including expense reports, weekly/month recaps, monthly calendar, budget management, and daily e-mail responses.
• Conduct quarterly sales meetings/ presentations with our wholesaler’s sales staff.
• Must maintain a functional vehicle and have a driver’s license with NO DUI’S.
Wholesaler/ Market Knowledge:
• Knowledge of key people at wholesaler(s) such as owner, President/ GM, sales manager, supervisors, all sales people, merchandising manager, events coordinator, operations manager, draft manager and receptionist.
• Develop understanding for how the following gets done: POS orders, pulling and invoicing of samples, scheduling ride-withs, scheduling merchandiser account visits for specialty POS and beer displays, basic policies for handling wholesaler bill backs, receiving monthly sales reports, scheduling time at monthly/quarterly sales meetings and wholesaler compensation.
• Knowledge of pricing of all Troegs pack types plus general pricing of top 5 craft and import beer competitors in the market.
• Develop market profile and target lists.
Knowledge Needed:
- Strong knowledge of Troegs Brewing Company, its history, and its products.
- 1-2 years of demonstrated success in beverage-related sales.
- Experience working with Vermont Information Processing (VIP) software.
- Experience working with IRI Data collection.
- General knowledge of the brewing process and how all Troegs beers are produced.
- Communication styles - well-developed understanding of the four communication styles, proven ability to consistently proposal, probing, objection handling, and closing).
- Basic computer skills, and experience with Microsoft Office Suites
- Previous beverage industry experience required.