Hoping someone on either side (brewery or distributor) can answer a few questions for a new brewery. We are about 6 months from opening and still on the self distribution fence. If we assume that we go the distribution route (NJ), when do we start calling distributors?
We have a few that have reached out to us, but want to make sure we look at all options. We plan to have plenty lots of marketing materials (sell sheets, POS, etc)
What are some of the important questions we should be asking once at the table?
-coverage of state
-number of reps
-% terms
-industry experience
What else?
Any help greatly appreciated! Either on forum or PM me.
Thanks
John
We have a few that have reached out to us, but want to make sure we look at all options. We plan to have plenty lots of marketing materials (sell sheets, POS, etc)
What are some of the important questions we should be asking once at the table?
-coverage of state
-number of reps
-% terms
-industry experience
What else?
Any help greatly appreciated! Either on forum or PM me.
Thanks
John
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