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Free taps, free glassware, very low pricing, pretty big margins...
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"A cold beer is a sold beer!"
Damn, I wish I'd thought of that tag line first.
el
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This type of marketing is actually quite common in Germany. If you go to most gasthaus you will find only one type of pils on tap and a few others (usually from the same brewery). A friend of mine owns a small tavern in Germany and all his lights, tables, coasters are branded with Bitburger pils who of course is the sponsor for his bar.
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"Batch brewed to create tastes that are unique"?!?! What the *bleep* does that mean?! Hilarious.
I'm thinking now of maybe putting "Tank brewed for uniqueness" on my tap handles because "Yes, we used a tank to make this beer. Tank brewed beer is a more refreshing beer. We are specialty brewers using tanks, and we are awesome."
Last edited by Catfish002; 10-21-2017 at 07:15 PM.
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I think that means "Poor quality control, so we have no idea what it will taste like".Originally Posted by Catfish002
Timm Turrentine
Brewerywright,
Terminal Gravity Brewing,
Enterprise. Oregon.
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