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Thread: SABMiller... Latest stunt in South Africa... Crafty beer...

  1. #1
    Join Date
    Jul 2011
    Location
    Cape Town, South Africa
    Posts
    69

    SABMiller... Latest stunt in South Africa... Crafty beer...


  2. #2
    Join Date
    Mar 2006
    Location
    Hardy, VA
    Posts
    169
    "A cold beer is a sold beer!"

    Damn, I wish I'd thought of that tag line first.

    el

  3. #3
    Join Date
    Mar 2015
    Location
    Tularosa, NM, USA
    Posts
    6
    This type of marketing is actually quite common in Germany. If you go to most gasthaus you will find only one type of pils on tap and a few others (usually from the same brewery). A friend of mine owns a small tavern in Germany and all his lights, tables, coasters are branded with Bitburger pils who of course is the sponsor for his bar.

  4. #4
    Join Date
    Mar 2011
    Location
    The South
    Posts
    176
    "Batch brewed to create tastes that are unique"?!?! What the *bleep* does that mean?! Hilarious.

    I'm thinking now of maybe putting "Tank brewed for uniqueness" on my tap handles because "Yes, we used a tank to make this beer. Tank brewed beer is a more refreshing beer. We are specialty brewers using tanks, and we are awesome."
    Last edited by Catfish002; 10-21-2017 at 06:15 PM.

  5. #5
    Join Date
    Aug 2010
    Location
    Enterprise, Oregon
    Posts
    1,906
    Quote Originally Posted by Catfish002 View Post
    "Batch brewed to create tastes that are unique"?!?! What the *bleep* does that mean?! Hilarious.
    I think that means "Poor quality control, so we have no idea what it will taste like".
    Timm Turrentine

    Brewerywright,
    Terminal Gravity Brewing,
    Enterprise. Oregon.

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