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Listermann Brewing Company is an employee owned, leading micro brewery and homebrew store in Cincinnati, Ohio. We are seeking a marketing manager to help grow our brand as we look toward expansion in the Cincinnati area. We’re 28 years old as a business and almost 11 years old as a brewery. We pride ourselves on quality and innovation.
Application letters should include why you are a good fit for this position at Listermann and why Listermann is a good fit for you. Resumes without a thoughtful cover letter will not be considered.
Overall Strategy
• Partner with our exterior creative team to develop engaging storytelling and creative assets across the marketing mix including digital, media, packaging, merchandise, etc.
• Oversee all marketing related activity, including overall brand positioning, messaging, and engagement.
• Establish the strategic marketing plan for all product development and promotional campaigns to increase awareness of Listermann products, create brand loyalty and generate sales.
• Support and interface with printing companies and graphic designers to produce creative elements such as new packaging, point-of-sale materials, signage, print and online advertising, brochures, clothing, brewery souvenirs, and other marketing support materials.
• Create and maintain strategic partnerships throughout all the communities that we serve.
• Develop relationships with local and national media and be comfortable preparing and writing articles and press releases.
• Creation and management of a marketing budget.
• Coordination of Chickow! League programming, web sales, and order fulfillment with a goal of year over year growth.
Beer Events
• Responsible for creative idea generation and planning of organized events at our current location and potential future locations that appropriately reflect the Listermann brand and personality
• Primary promoter of location events with focus on engaging our fans and community as well as targeting potential future customers.
Retail and Merchandise Management
• Work with the team to manage a merchandise program that accurately reflects Listermann Brewing and meets the needs of our guests and staff
• Responsible for working with various merchandise providers on orders, pricing, etc.
Website and Online Store
• Work with Graphics team to keep our website information up to date
• Responsible for ensuring that the online store is up to date and orders fulfilled for the brewery/tap room.
Communications Planning
• Long- and short-term scheduling of content
• Lead development of communications calendar
Requirements:
• Bachelor’s degree in Marketing, Communications or Business preferred.
• A minimum of 4+ years working experience in a marketing role, preferably in the beverage industry, including two or more years with brand strategy experience.
• Passion for craft beer and the ever-changing beer market and marketing strategies.
• Excellent communication and interpersonal skills.
• Ability to work evenings and weekends when needed for events.
• The desire to learn and work in a fast-paced, growing company
• Ability to think outside the box and propose new ideas
• Proficiency in Google Drive and Microsoft Office
• Experience with Photoshop, Illustrator and Word Press a plus
All applicants must include a cover letter and resume.
We offer competitive compensation, paid time off, health, dental, 401 k match and of course free beer!
Email resume and cover letter to jason@listermannbrewing.com
Application letters should include why you are a good fit for this position at Listermann and why Listermann is a good fit for you. Resumes without a thoughtful cover letter will not be considered.
Overall Strategy
• Partner with our exterior creative team to develop engaging storytelling and creative assets across the marketing mix including digital, media, packaging, merchandise, etc.
• Oversee all marketing related activity, including overall brand positioning, messaging, and engagement.
• Establish the strategic marketing plan for all product development and promotional campaigns to increase awareness of Listermann products, create brand loyalty and generate sales.
• Support and interface with printing companies and graphic designers to produce creative elements such as new packaging, point-of-sale materials, signage, print and online advertising, brochures, clothing, brewery souvenirs, and other marketing support materials.
• Create and maintain strategic partnerships throughout all the communities that we serve.
• Develop relationships with local and national media and be comfortable preparing and writing articles and press releases.
• Creation and management of a marketing budget.
• Coordination of Chickow! League programming, web sales, and order fulfillment with a goal of year over year growth.
Beer Events
• Responsible for creative idea generation and planning of organized events at our current location and potential future locations that appropriately reflect the Listermann brand and personality
• Primary promoter of location events with focus on engaging our fans and community as well as targeting potential future customers.
Retail and Merchandise Management
• Work with the team to manage a merchandise program that accurately reflects Listermann Brewing and meets the needs of our guests and staff
• Responsible for working with various merchandise providers on orders, pricing, etc.
Website and Online Store
• Work with Graphics team to keep our website information up to date
• Responsible for ensuring that the online store is up to date and orders fulfilled for the brewery/tap room.
Communications Planning
• Long- and short-term scheduling of content
• Lead development of communications calendar
Requirements:
• Bachelor’s degree in Marketing, Communications or Business preferred.
• A minimum of 4+ years working experience in a marketing role, preferably in the beverage industry, including two or more years with brand strategy experience.
• Passion for craft beer and the ever-changing beer market and marketing strategies.
• Excellent communication and interpersonal skills.
• Ability to work evenings and weekends when needed for events.
• The desire to learn and work in a fast-paced, growing company
• Ability to think outside the box and propose new ideas
• Proficiency in Google Drive and Microsoft Office
• Experience with Photoshop, Illustrator and Word Press a plus
All applicants must include a cover letter and resume.
We offer competitive compensation, paid time off, health, dental, 401 k match and of course free beer!
Email resume and cover letter to jason@listermannbrewing.com