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Brand and Sales Coordinator- Chicago, IL

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  • Brand and Sales Coordinator- Chicago, IL

    Sales and Brand Coordinator - Forbidden Root Brewery

    The Sales and Brand Coordinator leads marketing + communication efforts for both wholesale and brewpub teams in Illinois, Ohio, and Wisconsin. Oversight of social media, on- and off- premise events, public relations, point of sale/merchandise, and Brand Ambassador teams. Responsibilities include:

    Online Content:

    Ownership of all social media accounts, including Facebook, Instagram, Twitter and LinkedIn; maintain timely and relevant content on all platforms
    Oversee content creation for all Forbidden Root accounts, inclusive of Chicago and Ohio brewpubs
    Author and circulate monthly newsletter

    Branding

    Coordinate with in-house design team/outside artists/brewpub team to create and maintain point of sale materials and merchandise including but not limited to: postcards, stickers, buttons, glassware, sunglasses, case stackers, shelf talkers, clothing, etc.
    Maintain festival supply inventory including jockey boxes, jockey box covers, keg buckets, event box materials; act as point of contact for all major events and festivals in all markets

    Sales

    Develop and execute market plan to achieve sales goals within designated territory
    Build new and grow existing relationships with retail partners through regular communication and account visits
    Utilize industry data tools to identify new placement opportunities and expand existing account base
    Maintain shelf standards to increase brand visibility and increase velocity
    Increase brand awareness with retailers and consumers through events and promotions
    Maintain frequent communication with wholesale partners to ensure follow through on commitments and increase share of mind
    Participate in new market launches which may require occasional out of state travel.



    Leadership

    Recruit, hire, train and manage Brand Ambassador teams in Chicago, Ohio and Wisconsin; coordinate with sales manager on scheduling for sampling events, on-premise events and festivals
    Drive ideas for in-house and outside events; see event ideas through from start to finish, use KPIs to measure success; utilize P&L forms to track budget for events
    Maintain clear, regular and open communication with internal teams and external clients

    Qualifications

    Minimum 2 years’ experience in craft beer or other CPG industry
    Passion for craft beer
    Ability to regularly lift cases and maneuver full kegs when required
    Strong attention to detail
    Understanding of the three tier system
    Ability to prioritize and manage time effectively
    Self-motivated and able to work independently
    Valid driver’s license and reliable source of transportation
    Flexible work schedule with ability to work nights and weekends as needed
    Experience with Google Suite, Microsoft Office, Adobe Photoshop/Illustrator preferred
    Experience managing social media or content creation preferred
    Excellent written and verbal communication skills
    Demonstrated photography skills
    Successful background working in a team environment and managing people


    Please reply directly by email with resume and cover letter to robert@forbiddenroot.com
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